{"id":28872,"date":"2022-09-26T21:46:09","date_gmt":"2022-09-26T13:46:09","guid":{"rendered":"http:\/\/www.gocpmall.com\/?p=28872"},"modified":"2022-09-26T21:46:09","modified_gmt":"2022-09-26T13:46:09","slug":"%e8%9c%9c%e9%9b%aa%e5%86%b0%e5%9f%8e%e5%a6%82%e4%bd%95%e5%81%9a%e5%88%b010%e5%85%83%e5%86%85%e6%97%a0%e6%95%8c%e6%89%8b-4%e5%85%83%e9%a5%ae%e6%96%99%e9%83%bd%e8%b5%9a%e9%92%b1%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.gocpmall.com\/?p=28872","title":{"rendered":"\u871c\u96ea\u51b0\u57ce\u5982\u4f55\u505a\u523010\u5143\u5185\u65e0\u654c\u624b 4\u5143\u996e\u6599\u90fd\u8d5a\u94b1\uff1f"},"content":{"rendered":"

\"news
访问： Parallels Desktop 18 今年首次促销：限时75折 即便价格如此低，蜜雪冰城依然很赚钱，该公司公布的数据显示，2021年、2020年、2019年蜜雪冰城的营业收入分别为103.51亿元、46.80亿元、25.66亿元，净利润分别为19.12亿元、6.31亿元、4.42亿元，三年累计29.85亿。 根据这些数据，蜜雪冰城的毛利率达到了35%左右， 在这个行业是非常高的水平，要知道多家所谓主打高端茶饮的公司实际上是亏损的，奶茶卖到20、30多块依然没有什么利润。 蜜雪冰城是如何做到的？有分析认为，蜜雪冰城的主要收入并不是来自加盟，实际上加盟费贡献的很少，食材、包材、设备设施，三者占主营收入比例分别为70%、17%、6.7%，合计贡献超过85%的营收。 蜜雪冰城的核心竞争力就来源于自建供应链，从初级原料到杀菌包装再到后期的运输，蜜雪冰城都有标准化的操作， 甚至在这两年原料价格上涨的时候，蜜雪冰城还能对加盟商供应的产品降价优惠，降低他们的成本。 蜜雪冰城这种特殊的模式让其他茶饮品牌根本无法在价格上与之竞争，行业人士表示他们无法做到10元内的茶饮，一旦价格低于10元根本不赚钱，蜜雪冰城在10元内的价格区间几乎没有敌手。
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访问： Parallels Desktop 18 今& […]<\/p>\n","protected":false},"author":3,"featured_media":28873,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-28872","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-localnews"],"_links":{"self":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/posts\/28872","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=28872"}],"version-history":[{"count":0,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/posts\/28872\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/media\/28873"}],"wp:attachment":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=28872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=28872"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=28872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}