{"id":73381,"date":"2024-03-07T23:41:44","date_gmt":"2024-03-07T15:41:44","guid":{"rendered":"http:\/\/www.gocpmall.com\/?p=73381"},"modified":"2024-03-07T23:41:44","modified_gmt":"2024-03-07T15:41:44","slug":"alipay-ramps-up-efforts-to-monetize-huge-user-base-amid-fierce-competition-with-wechat","status":"publish","type":"post","link":"https:\/\/www.gocpmall.com\/?p=73381","title":{"rendered":"Alipay ramps up efforts to monetize huge user base amid fierce competition with WeChat"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/technode.com\/wp-content\/uploads\/2017\/05\/alipay-logos.jpg\" alt=\"news image\"><br \/>Alipay hired a significant number of staff with expertise in advertising last year as it seeks a shift away from being a pure payment tool, according to a report by China Entrepreneur. Despite having over 700 million monthly active users, the payment app lacks the features to entice its huge user base to stay on[&hellip;[&hellip;<br \/><a href=\"https:\/\/technode.com\/2024\/02\/26\/alipay-ramps-up-efforts-to-monetize-huge-user-base-amid-fierce-competition-with-wechat\/\" class=\"button purchase\" rel=\"nofollow noopener\">&#38405;&#35835;&#26356;&#22810;&#65288;Read More&#65289;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alipay hired a significant number of staff with experti [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":73382,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-73381","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-localnews"],"_links":{"self":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/posts\/73381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=73381"}],"version-history":[{"count":0,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/posts\/73381\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=\/wp\/v2\/media\/73382"}],"wp:attachment":[{"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=73381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=73381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gocpmall.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=73381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}